Mid-20th Century “Sweeties” – Part 2 ~ by Pam Crooks

If you read my post last month, “Satisfying that Old-Time Craving for Sweeties” (you can read it here), you’ll know that I wrote about the different candies that housewives made based on an old cookbook from the 1888.  It was fascinating to learn what satisfied their sweet tooth, the popular flavors at the time, and how they even made their own chewing gum!

This month, we’ll move up into the 20th century, and I suspect many of you will come walking down memory lane with me.  After our country emerged from the Depression and the Second World War, America prospered. Industrialization flourished. With more women working outside the home, families had more expendable income. And treats like the following fast became favorites.

Mid-century, the big super stores hadn’t arrived yet. I’ll bet you had a little mom-and-pop market in your neighborhood. I sure did, and it’s one of my fondest memories.

Only three blocks away from where we lived, a group of us kids would walk down to the “Little Store” with our pennies in hand. The store owner, Mr. Mueller, had the patience of a saint. He’d stand quietly by while we poured over all the different candies he offered, and oh, the choices were such sweet torture! Red licorice was a favorite of mine – one penny each – and no, they weren’t wrapped individually then like they are now.

Are you ready to stroll with me?

BB Bats taffy originated in 1924. Eventually the suckers evolved into Kits. Banana was always my favorite.  What was yours?

 

This was my favorite gum ever!  To this day, black licorice any way I can get it is my salvation.

 

Another favorite from the 1950s. Very similar to a Butterfinger candy bar and coated in coconut.  At one time, a chicken was part of the label, but customers thought it was a chicken-flavored cracker (of all things) so the chicken was removed.

 

Root Beer will always be a favorite for me!  My dad would carry a couple of these in his pocket. What a treat when he surprised me with one!

Of all of these candies, this one was probably my least favorite.  I’m not sure why – it was good, but I guess there was something about that raspberry liquid oozing out that steered me away. But definitely a classic!

These were so fun!  Ice cream cones with marshmallow dusted with sugar crystals. 

A roll of candy with this many pieces always seemed like a bargain to me.  I still see them now and again in specialty stores.

Oh, butterscotch.  Be still my heart!!  Root beer was a close second for me.  Cinnamon, not so much.

It’s a wonder I didn’t pull out a filling with these suckers!  But licking this caramel-flavored candy until it was gone could take hours!  Yet another classic.

Do these “sweeties” bring back memories for you?  Even my husband had fun reminiscing with me!  

What was your favorite candy that you spent your pennies on while growing up? 

Let’s reminiscence, and I’ll send one of you this four pack of Regal Crown candy from 1953!  (Now THIS is what sour cherry candy was meant to be!!)

Comin’ up next month – Classic Christmas Candy in 2020!